The Good Feet Store Logo

About The Good Feet Store

The first Good Feet Arch Support Store opened in Solana Beach, California, in 1995. The company is now headquartered in Carlsbad, California, and franchising began in 2003. In each store, employees help customers find the right arch support for their arch size and lifestyle, choosing from multiple styles.

Are you suffering from foot, leg or back pain? Living with plantar fasciitis, hammertoes, bunions or heel spurs? Pain relief often starts with your feet. Let us show you how you can feel better when you have Good Feet arch supports.

For 15 years, Good Feet Arch Supports have helped millions of customers all over the world to relieve their foot pain and be able to once again walk, work – even enjoy their favorite sports activities – pain free, for the first time in years. In fact, 3 out of 5 recently surveyed Good Feet customers tell us they just can’t live without their Good Feet Arch Supports!

People from all walks of life have found success with our proven business model. Medical experience isn’t required as we provide you with comprehensive training and support that prepares you to successfully open and operate your Good Feet Store. As a Good Feet Store franchise owner you’ll enjoy the satisfaction of helping customers discover products that offer them comfort and improve their lives. When you join us you’ll also benefit from:

– Exceptional product margins.
– Low ongoing monthly fees.
– Low number of employees to oversee.
– Reasonable store operating hours.
– Large protected territory.
– Our reputation for top quality products and unparalleled personal service.
– Powerful endorsements from former basketball legend and television sportscaster Bill Walton, and Olympic gold-medalist Mary Lou Retton.

Why Choose Good Feet?

Virtually Everyone Can Benefit From The Products Your Store Will Carry

Nearly 90% of American adults suffer from foot, knee, back or leg pain at some point in their lives. This kind of debilitating pain can prevent them from doing the things they love and interfere with their ability to work. Since 1992, The Good Feet Stores have been synonymous with pain relief, and as baby boomers age, the opportunity to serve this and other market segments keeps growing. Consumers are searching for instantaneous relief from their pain so they can resume their favorite activities. Our products can often help people return to the life they loved without requiring surgery. Millions of Good Feet customers celebrate the Good Feet products every day and live pain-free. As a Good Feet franchisee you’ll be well positioned to capitalize on the widespread demand for these much-needed arch support products.

Join an Innovative, Industry Leader

As the innovator of better balanced feet and bodies, Good Feet continues to develop new product lines, serve additional markets, and focus on domestic and international expansion. Good Feet branded products are made in the U.S.A, manufactured in our exclusive factory, and backed by the best warranties in the industry. When you join us, you’ll benefit from owning a business that features American made products and is on the cutting edge in product development.

Company Founded


Current Leadership

Matt Coleman, CEO

Started Franchising

2003 (18 years)

Total Number of Units

149 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A The Good Feet Store Franchise?

There are several costs associated with opening a The Good Feet Store franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a The Good Feet Store franchise. The weekly fee for opening a The Good Feet Store franchise is Continuing Service Fee Due On The 15Th Day Of Each Month.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (The Good Feet Store Is Renewable) and does the franchise offer financing support (The Good Feet Store The Good Feet Store has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll).

The Good Feet Store Company Details

Here are some additional details about The Good Feet Store.

Initial Investment $25,000
Net Worth Requirement $250,000
Veteran Incentives 25% off franchise fee & initial inventory
Royalty Fee $820/mo.
Ad Royalty $820/mo.
Cash Requirement $50,000
Term of Agreement 5 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By The Good Feet Store

The Good Feet Store offers several support options to its franchisees. With 149 (as of 2020) units, The Good Feet Store aims to provide support to each franchise owner to help them operate a successful franchise location. The Good Feet Store offers 16 hours on the job training, 40 hours classroom training, and No additional training.

Training and Support Offered

Here are the support options offered by The Good Feet Store.

On-The-Job Training 16 hours
Classroom Training 40 hours
Additional Training No
Ongoing Support
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Lease Negotiation
  • Field Operations
  • Site Selection
  • Franchisee Intranet Platform
Marketing Support
  • Co-op Advertising
  • Ad Templates
  • Marketing Planning & Support
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
The Good Feet Store Logo

Is The Good Feet Store Right For You?

The Good Feet Store has gone digital! Here are all of the ways you can find The Good Feet Store online. Oftentimes, you can reach out to current franchisees of The Good Feet Store online. Current franchisees may be able to offer personalized insights into what it is like owning a The Good Feet Store franchise and offer tips to running a successful The Good Feet Store franchise location.


Why Should You Start a The Good Feet Store Franchise?

Investing in a Health & Beauty franchise such as The Good Feet Store can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about The Good Feet Store franchise and we'll be in touch soon!

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