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About The Cleaning Authority

The Cleaning Authority provides house cleaning services for clients across the United States and Canada. Founded in 1977 in the Baltimore-Washington D.C. metro area, The Cleaning Authority was one of the first whole-house cleaning services in its region. We began franchising in 1996, and our firm commitment to quality and reputation for excellent service over the course of 25 years has allowed us to grow to include more than 208 locations across North America. We are committed to supporting individual franchisee growth by providing strong marketing, technology, and operational support.

The Cleaning Authority Advantage
The cleaning industry has a unique advantage over other franchises because of its ability to withstand the ups and downs of the economy. Every home needs cleaning services; consequently, consumer spending in the residential cleaning industry continues to grow every year. As consumers’ lives become more hectic, the need for home services only expands in scope.

Other advantages include:

– A corporate-managed marketing program that delivers customers to you
– Extensive support and training from a corporate team with experience running successful franchise locations
– Little to no inventory to manage
– Recurring revenue from an existing pool of customers
– Ability to build towards absentee ownership through the development of a management infrastructure
– Scalability and expansion potential

Why Us?

Franchisee Training & Support

With You Every Step of the Way

Your success is our success. That’s why we offer all of our franchisees a variety of support options, including a highly experienced operations staff. Your operations staff supports you from launch to maturity, and all of them are the most qualified people to answer your questions. Why? Our Operations Representatives are each top-performing franchise owners who offer insight and advice based on the same experience you’re about to go through. Fellow business owners of The Cleaning Authority are the best resource our franchisees could have.

The Cleaning Authority offers corporate support from:

– Corporate team experts who have more than 150 years of combined experience supporting and developing our house cleaning franchise model
– Customer acquisition experts who handle marketing responsibilities and drive inquiry calls
– Technology department staff who built the systems from the ground up and continue to improve and grow our business

Franchise Support at the Highest Levels

More than 100 of our franchisees hold MBAs or were corporate executives at Fortune 100 companies. They saw the opportunity that existed, and can now help guide you and your business. They have the unique perspective of having been in the same situation you may find yourself in and can help navigate you through it. No matter what your problem or situation is, as one of our home cleaning franchisees, you have the help of supportive, qualified experts.

Advanced House Cleaning Systems

Programs Built to Support You

From day one, you will have our unwavering support at your back. Every step, every decision, every speed bump you experience will have a resource you can rely on to fully understand every aspect of your business. Our proprietary systems are just another element of our business model that ensures success for our franchisees.

Some of the benefits of our time-tested business systems include our:

– Human Resource Management Tools that help facilitate recruitment, hiring, training, and development of a strong team and management.
– Customer Retention and Win-Back Program to help retain as many customers as possible by providing incentives.
– Highly Sophisticated Software that allows our franchisees to track their business assets and optimize their efficiency.
– National Call Center that fields calls from prospective and existing customers.
– Advanced Marketing Program that takes the guesswork out of customer acquisition.

Technology Built to Innovate

We have developed the most extensive web-based software solutions to assist our franchise owners with the management of every area of their home cleaning business. Our systems are designed to assist our owners with growing their business—freeing up their time to focus on real customer relationships and employee engagement.

Our advanced technology assists our owners by:

– Giving insight into business metrics at the household and single-employee level
– Offering mobile applications that are among the most advanced in the industry
– Providing owner access to tools that boost profitability and efficiency

Custom Software Applications

Our in-house software development team has built more than 60 reporting tools into our systems to help our franchise owners be as successful as possible. They range from diagnostics and customer analysis to marketing and profitability reports. With these tools, you can understand every inch of your business, detect problem areas, measure your results, and make adjustments accordingly.

Some software solutions that have been implemented include:

– Customer relationship management
– Real-time job status
– Credit card integration
– Call center integration
– Customer and employee scheduling
– eCommerce solutions
– Mobile workforce management
– Appointments calendar function

Networking with The Cleaning Authority

Our Networking Provides the Support Your Home Cleaning Business Deserves

When you become a member of The Cleaning Authority, you’re joining a family of franchise owners who work to support each other. While small cleaning companies have to approach challenges alone, our franchise owners enjoy the benefit of learning from the experience of others. This way, lessons don’t have to come to them the hard way!

Growing a business takes hard work and experience—something our owners share with each other. From our annual convention to our coaching from other franchise owners, you’ll never be alone on your journey. Our network of successful franchisees means that if you’re facing a problem, there’s likely someone with first-hand experience who is ready to help you!

The Cleaning Authority’s Franchise Convention

Our annual convention brings owners together and helps them discuss ideas, share stories, and bond with each other. Additionally, they help franchise owners learn from our corporate staff in an engaging way that also helps us celebrate success stories!

Our annual convention includes:

– Guest speakers who provide insight into areas of focus within the business
– Networking with other franchisees, as well as our corporate staff
– Training tracks for managers
– Unveiling of new technology and business features

Learn from Dedicated Operations Representatives

Networking comes built into The Cleaning Authority model thanks to our dedicated operations representatives. These top-performing franchise owners are always ready to provide their insight and advice to help grow your business. Since they’ve already obtained success, our dedicated operations representatives have the experience required to truly help you overcome challenges.

A Network of Franchisees with Valuable Experience & Education

Since we have over 220 franchisees, it’s likely that someone has been in your position before and they’re ready to help! Our franchisees are ready to help each other through every step of owning a The Cleaning Authority location. From setting up a new business to working out the needed components of a successful one, there’s always someone who is ready to help!

Importantly, our franchisee network consists of corporate executives from fortune 100 companies, experience franchisees of other brands, and over 50% hold MBAs. While this doesn’t mean you need to be any of these things to start a successful The Cleaning Authority franchise, it does mean that you’re in great company when doing so! It also shows that our business method is one that has earned the trust and respect of seasoned professionals.

Company Founded


Current Leadership

Rob Weddle, CEO

Started Franchising

1996 (25 years)

Total Number of Units

221 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A The Cleaning Authority Franchise?

There are several costs associated with opening a The Cleaning Authority franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a The Cleaning Authority franchise. The weekly fee for opening a The Cleaning Authority franchise is Royalty Fee Is Due Weekly Unless A Different Period Is Designated.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (The Cleaning Authority Is Renewable) and does the franchise offer financing support (The Cleaning Authority The Cleaning Authority has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll).

The Cleaning Authority Company Details

Here are some additional details about The Cleaning Authority.

Parent Company Authority Brands LLC
Initial Investment $15,000 - $20,000
Net Worth Requirement $225,000 - $250,000
Veteran Incentives 30% off franchise and territory fees
Royalty Fee 4-6%
Ad Royalty 1%
Cash Requirement $60,000
Term of Agreement 15 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By The Cleaning Authority

The Cleaning Authority offers several support options to its franchisees. With 221 (as of 2020) units, The Cleaning Authority aims to provide support to each franchise owner to help them operate a successful franchise location. The Cleaning Authority offers 40 hours on the job training, 40 hours classroom training, and Ongoing additional training.

Training and Support Offered

Here are the support options offered by The Cleaning Authority.

On-The-Job Training 40 hours
Classroom Training 40 hours
Additional Training Ongoing
Ongoing Support
  • Purchasing Co-ops
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Security & Safety Procedures
  • Field Operations
  • Proprietary Software
  • Franchisee Intranet Platform
Marketing Support
  • National Media
  • Regional Advertising
  • Marketing Planning & Support
  • SEO
  • Website Development
  • Email Marketing
  • Loyalty Program/App
Estimated Revenue $10M to $50M
The Cleaning Authority Logo

Is The Cleaning Authority Right For You?

The Cleaning Authority has gone digital! Here are all of the ways you can find The Cleaning Authority online. Oftentimes, you can reach out to current franchisees of The Cleaning Authority online. Current franchisees may be able to offer personalized insights into what it is like owning a The Cleaning Authority franchise and offer tips to running a successful The Cleaning Authority franchise location.


Why Should You Start a The Cleaning Authority Franchise?

Investing in a Cleaning franchise such as The Cleaning Authority can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about The Cleaning Authority franchise and we'll be in touch soon!

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