The Barre Code Logo

About The Barre Code

Our program at The Barre Code is highly efficient and results-driven. We focus on three wellness pillars to promote physical and mental well-being: cardio, strength, and restoration. Our three core class formats, Barre, Bootcamp, and Brawl™, as well as various regional formats, provide variety and excitement while delivering a great workout.

Barre workouts were initially inspired by dance conditioning exercises and have been heavily influenced by yoga and pilates, adapting over time to become more accessible to beginners. A key component of barre is proper form and technique, making even the smallest movements incredibly effective.

Why The Barre Code?

Our growth speaks for itself. With the national franchising program starting in 2013, The Barre Code has grown from its first location in Chicago to nearly 50 locations open or under construction across the U.S. Many of our current franchise owners are already on their way to opening their second or third studios!

We offer a one-stop shop. The class variety of our highly-effective, results-driven program allows our clients to get cardio, strength training, and restoration all in a single place. Client retention remains consistently high, as our studios are a one-stop shop for all of our client’s fitness needs.

Fitness is a booming industry. Touted by leading business experts as the top 3 industries for franchising, health and wellness is a growing area with room for further acceleration. The shift from big-box gyms to a more personalized approach of boutique fitness is what makes our franchising opportunity unique, competitive, and attractive.

Make an impact on your community. As a fitness program emphasizing personal growth, inner strength, and a mantra of self-acceptance, The Barre Code fitness program is accompanied with a community feel fostered in each studio. You’ll have the opportunity to make a difference in people’s lives by unlocking their potential and transforming the way clients feel about their bodies and abilities.

Company Founded


Current Leadership

Jillian Lorenz, CofoFranchises Under and Co-CEO

Started Franchising

2013 (8 years)

Total Number of Units

45 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A The Barre Code Franchise?

There are several costs associated with opening a The Barre Code franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a The Barre Code franchise. The weekly fee for opening a The Barre Code franchise is Royalty Fee Due Weekly.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (The Barre Code Is Renewable) and does the franchise offer financing support (The Barre Code The Barre Code has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll).

The Barre Code Company Details

Here are some additional details about The Barre Code.

Initial Investment $49,500
Net Worth Requirement $200,000 - $420,000
Royalty Fee 6%
Ad Royalty 1%
Cash Requirement $100,000 - $225,000
Term of Agreement 10 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By The Barre Code

The Barre Code offers several support options to its franchisees. With 45 (as of 2020) units, The Barre Code aims to provide support to each franchise owner to help them operate a successful franchise location. The Barre Code offers 92 hours on the job training, 209 hours classroom training, and No additional training.

Training and Support Offered

Here are the support options offered by The Barre Code.

On-The-Job Training 92 hours
Classroom Training 209 hours
Additional Training No
Ongoing Support
  • Purchasing Co-ops
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Lease Negotiation
  • Field Operations
  • Site Selection
  • Proprietary Software
  • Franchisee Intranet Platform
Marketing Support
  • Co-op Advertising
  • Ad Templates
  • National Media
  • Regional Advertising
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
  • Loyalty Program/App
The Barre Code Logo

Is The Barre Code Right For You?

The Barre Code has gone digital! Here are all of the ways you can find The Barre Code online. Oftentimes, you can reach out to current franchisees of The Barre Code online. Current franchisees may be able to offer personalized insights into what it is like owning a The Barre Code franchise and offer tips to running a successful The Barre Code franchise location.


Why Should You Start a The Barre Code Franchise?

Investing in a Fitness franchise such as The Barre Code can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about The Barre Code franchise and we'll be in touch soon!

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