Pet Wants Logo

About Pet Wants

Tap into the huge demand for fresh, custom-made pet food. Pet Wants is riding a huge wave of pet owners spending lavishly on their beloved pets. In fact, in the $74 billion pet products industry, Americans spend over $22 billion a year on pet food and treats alone. Meanwhile, pet lovers nationwide are beginning to hold pet food to the same standards as food they put on their own tables, and they are looking for fresh, highly nutritious foods.

Spending on premium and artisanal pet foods is skyrocketing, and Pet Wants pet food franchise is uniquely positioned to take advantage of this trend, which last year accounted for more than $8 billion in pet food sales. That’s more than a third of the entire pet food market in the U.S.

Our founder Michele Hobbs started Pet Wants out of love and frustration. One of her beloved dogs suffered from painful skin allergies and, no matter what food they tried, her pet continued to suffer. Michele realized very quickly that national dog food brands were not fresh, they lacked complete nutrition and, most importantly, they were filled with dozens of non-nutritious ingredients and animal byproducts.

Michele decided to change that. She found a manufacturer and worked with them to formulate a custom pet food in small batches to be made fresh every month. Her animals loved the food — and so did the pets of all of her friends. Almost overnight, Pet Wants was born.

Pet Wants is a premium fresh pet food and wellness franchise that offers pet owners an alternative to large batch commercial brands. Our premium pet food is small batch manufactured from whole ingredients (there are no byproducts in Pet Wants food) and won’t end up sitting in warehouses or on store shelves for months. Pet Wants provides nutrition-rich, delicious food that is better for pets and doesn’t break the bank. Pet Wants is a top-ranked pet food franchise because of the passion and effort put into the business.

Why Pet Wants?

Pet owners have become increasingly more interested in fresh, additive-free food and treats for their furry family members. Pet Wants is the answer to the growing demand for fresher, better quality pet products. In addition to focusing on healthy and nutritious products, pet owners are also seeking convenient solutions to accommodate their busy schedules. Pet Wants gives the most health-conscious owners a simple solution; healthy pet food, freshly delivered.

– A lucrative business – more than 68% of households in America have a pet and the demand for premium pet food is growing
– The pet food and treat industry was at $37 billion in 2019 and growing
– Multiple business model options provide opportunity to grow and pivot
– Pet franchises are an affordable and scalable business

Key Highlights that Make Pet Wants Unique:

– Exclusive fresh food is delivered directly to customers
– Control over ingredients for optimal nutrition
– Specialized formulas to help all pet needs
– Scalable/ flexible business model
– Solution-focused service
– Work with pet lovers and their furry family members
– Be a trusted source of education and information for your pet community

Company Founded


Current Leadership

Scott Hoots, President

Started Franchising

2015 (6 years)

Total Number of Units

106 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A Pet Wants Franchise?

There are several costs associated with opening a Pet Wants franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a Pet Wants franchise. The weekly fee for opening a Pet Wants franchise is Royalty Fee Due On The 5Th Day Of The Month.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (Pet Wants Is Renewable) and does the franchise offer financing support (Pet Wants Pet Wants has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll).

Pet Wants Company Details

Here are some additional details about Pet Wants.

Parent Company Strategic Franchising
Initial Investment $38,500 - $48,500
Veteran Incentives $1,000 off franchise fee for mobile unit; $2,000 off franchise fee for retail model
Royalty Fee 7%
Ad Royalty 2%
Term of Agreement 10 years
Absentee Ownership No
Run from Home Yes
Part Time No

Training and Support Offered By Pet Wants

Pet Wants offers several support options to its franchisees. With 106 (as of 2020) units, Pet Wants aims to provide support to each franchise owner to help them operate a successful franchise location. Pet Wants offers 36 hours on the job training, 40 hours classroom training, and No additional training.

Training and Support Offered

Here are the support options offered by Pet Wants.

On-The-Job Training 36 hours
Classroom Training 40 hours
Additional Training No
Ongoing Support
  • Purchasing Co-ops
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Lease Negotiation
  • Field Operations
  • Site Selection
  • Proprietary Software
  • Franchisee Intranet Platform
Marketing Support
  • Co-op Advertising
  • Ad Templates
  • National Media
  • Regional Advertising
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
  • Loyalty Program/App
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Is Pet Wants Right For You?

Pet Wants has gone digital! Here are all of the ways you can find Pet Wants online. Oftentimes, you can reach out to current franchisees of Pet Wants online. Current franchisees may be able to offer personalized insights into what it is like owning a Pet Wants franchise and offer tips to running a successful Pet Wants franchise location.


Why Should You Start a Pet Wants Franchise?

Investing in a Pet franchise such as Pet Wants can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about Pet Wants franchise and we'll be in touch soon!

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