About Mr. Rooter

Founded on Trust, Service, & Quality Work

Since the original Mr. Rooter was founded in 1970, the company has remained committed to a set of core values that are rooted in performing quality work at honest prices. Nearly half a century later, the original Mr. Rooter business is still servicing homes and businesses in and around Oklahoma City. It’s still independently owned and operated with strong ties to the community that made it all possible.

We’ve never lost sight of that local connection. Today, Mr. Rooter is a large family of independently owned and operated plumbing companies united by a common set of values and a shared belief in providing the best customer service possible. Although our network is vast, with hundreds of locations across the United States and Canada, each business is ingrained and invested in the communities they serve. Because they’re our communities, too. And through experience we’ve learned that exemplary service comes naturally when you truly care about your customers.

Our Service Philosophy

Our only priority is to provide the highest level of customer service.

We know that plumbing emergencies are enough of a headache without dealing with an ornery customer service rep or repairman. We offer a warm voice, a courteous call, and a convenient process. We make your emergency a priority for us, scheduling service as quickly as possible to resolve your problem.

Our plumbers are the same way—they treat your home with respect and consideration. We wipe our feet on our own mats, we wear shoe covers before entering your home, and we’ll offer you a fair assessment of your plumbing situation and how much it will cost to handle it. Our prices are flat-rate and upfront, so you don’t have to worry about inflating prices as the job goes on.

Our Code of Values

Mr. Rooter is proud to be a Neighborly™ company. Everything we do is shaped by our values:


– Treating others as we would like to be treated.
– Listening with the intent to understand what is being said and acknowledging that what is said is important to the speaker.
– Responding in a timely fashion.
– Speaking calmly and respectfully, without profanity or sarcasm.
– Acknowledging everyone as right from their own perspective.


– Making only agreements we are willing, able and intend to keep.
– Communicating any potentially broken agreements at the first appropriate opportunity to all parties concerned.
– Looking to the system for correction and proposing all possible solutions if something is not working.
– Operating in a responsible manner: “Above the line…”
– Communicating openly and with purpose.
– Asking clarifying questions if we disagree or do not understand.
– Never saying anything about anyone that we would not say to him or her.

Customer Focus

– Continuously striving to maximize internal and external customer loyalty.
– Making our best effort to understand and appreciate the customers’ needs in every situation.

Having Fun in the Process!

We always listen carefully to each other and our customers. We also endeavor to respond quickly to our customers’ needs with open, upfront commitments. These values and the practices based on them are the foundation of our service, our philosophy, and our daily lives at Mr. Rooter Plumbing

Company Founded


Current Leadership

Doyle James, Brand President

Started Franchising

1972 (49 years)

Total Number of Units

290 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A Mr. Rooter Franchise?

There are several costs associated with opening a Mr. Rooter franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a Mr. Rooter franchise. The weekly fee for opening a Mr. Rooter franchise is License Fee Due On The Tuesday Of Each Week.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (Mr. Rooter Is Renewable) and does the franchise offer financing support (Mr. Rooter Mr. Rooter has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll).

Mr. Rooter Company Details

Here are some additional details about Mr. Rooter.

Parent Company Neighborly
Initial Investment $40,000
Veteran Incentives 15% off minimum franchise fee
Royalty Fee 5-7%
Ad Royalty 2%
Term of Agreement 10 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By Mr. Rooter

Mr. Rooter offers several support options to its franchisees. With 290 (as of 2020) units, Mr. Rooter aims to provide support to each franchise owner to help them operate a successful franchise location. Mr. Rooter offers 8-40 hours on the job training, 88 hours classroom training, and Four regional meetings per year; annual reunion additional training.

Training and Support Offered

Here are the support options offered by Mr. Rooter.

On-The-Job Training 8-40 hours
Classroom Training 88 hours
Additional Training Four regional meetings per year; annual reunion
Ongoing Support
  • Purchasing Co-ops
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Field Operations
  • Proprietary Software
  • Franchisee Intranet Platform
Marketing Support
  • Co-op Advertising
  • Ad Templates
  • National Media
  • Regional Advertising
  • Marketing Planning & Support
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
  • Loyalty Program/App

Is Mr. Rooter Right For You?

Mr. Rooter has gone digital! Here are all of the ways you can find Mr. Rooter online. Oftentimes, you can reach out to current franchisees of Mr. Rooter online. Current franchisees may be able to offer personalized insights into what it is like owning a Mr. Rooter franchise and offer tips to running a successful Mr. Rooter franchise location.


Why Should You Start a Mr. Rooter Franchise?

Investing in a Home Services franchise such as Mr. Rooter can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about Mr. Rooter franchise and we'll be in touch soon!

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