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About MassageLuXe

MassageLuXe was founded in 2008 and began franchising the same year. Based in Fenton, Missouri, the company’s franchise locations offer a monthly membership program for massage services. A sister concept, FaceLuXe, offers the option of facials and waxing services as well.

MassageLuXe is a franchise company within the massage and aesthetics industry that provides high-quality, luxurious services to all spa guests.

Our spa revenue is driven by a membership revenue model, assuring a substantially more consistent level of spa revenue and profit on a year-round basis. While this concept is relatively new to the franchise marketplace, massage has been practiced throughout the world for thousands of years as a service that improves health and promotes relaxation and overall, well-being for the consumer. However, from an historical standpoint, the delivery of these services has been extraordinarily fragmented with the quality of those services varying dramatically.

In response, MassageLuXe is focused on being the premier provider of wellness and self-care for clients within the massage and spa industry.

The MassageLuXe membership model is the most flexible in the business and has affordable options that have been specifically designed to meet the needs of their customers. MassageLuXe prides themselves on delivering an approachable, comfortable, and consistent experience every time.

MassageLuxe Franchises Understands that in the hustle bustle of everyday life, it can be difficult for our clients to make time for themselves, but they deserve to live their healthiest life. MassageLuXe is a place where our clients can step into luxury and escape from pain and stress while treating their bodies to a healing touch.

Company Founded


Current Leadership

Mark Otter, President/CEO

Started Franchising

2008 (13 years)

Total Number of Units

68 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A MassageLuXe Franchise?

There are several costs associated with opening a MassageLuXe franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a MassageLuXe franchise. The weekly fee for opening a MassageLuXe franchise is Royalty Fee Is Due Every Friday For The Preceding Week.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (MassageLuXe Is Renewable) and does the franchise offer financing support (MassageLuXe MassageLuXe has relationships with third-party sources which offer financing to cover the following: startup costs, equipment, inventory, accounts receivable, payroll).

MassageLuXe Company Details

Here are some additional details about MassageLuXe.

Initial Investment $42,500
Net Worth Requirement $400,000
Royalty Fee 6%
Ad Royalty 3.50%
Cash Requirement $120,000
Term of Agreement 10 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By MassageLuXe

MassageLuXe offers several support options to its franchisees. With 68 (as of 2020) units, MassageLuXe aims to provide support to each franchise owner to help them operate a successful franchise location. MassageLuXe offers 72 hours on the job training, 8 hours classroom training, and No additional training.

Training and Support Offered

Here are the support options offered by MassageLuXe.

On-The-Job Training 72 hours
Classroom Training 8 hours
Additional Training No
Ongoing Support
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Lease Negotiation
  • Field Operations
  • Site Selection
  • Proprietary Software
  • Franchisee Intranet Platform
Marketing Support
  • Co-op Advertising
  • Ad Templates
  • Regional Advertising
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
Estimated Revenue Less than $1M
MassageLuXe Logo

Is MassageLuXe Right For You?

MassageLuXe has gone digital! Here are all of the ways you can find MassageLuXe online. Oftentimes, you can reach out to current franchisees of MassageLuXe online. Current franchisees may be able to offer personalized insights into what it is like owning a MassageLuXe franchise and offer tips to running a successful MassageLuXe franchise location.


Why Should You Start a MassageLuXe Franchise?

Investing in a Health & Beauty franchise such as MassageLuXe can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about MassageLuXe franchise and we'll be in touch soon!

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