Line-X LLC Logo

About Line-X LLC

LINE-X® is a global leader in protective coatings development and availability. We are the only franchised network in North America specializing in the automotive aftermarket and wide-ranging protective coatings services.

Our products are utilized in commercial, industrial, agricultural, military and custom applications. LINE-X specializes in spray elastomers polyurethanes and polyureas and has led the industry through many years of actual field testing. Specialized equipment is combined with the right materials and product knowledge to produce sprayable elastomeric coatings.

LINE-X is North America’s largest retail automotive aftermarket franchise and leading provider of high performance spray-on bedliners and specialty automotive coatings. LINE-X recently expanded to include Truck Gear by LINE-X accessories. LINE-X offers branded and private labeled accessories sold exclusively through LINE-X Franchises.


LINE-X, one of the nation’s top franchises, has a proven business model for the truck aftermarket and a growing range of industries. Our Franchisees offer the toughest spray-on bedliners on the market, exclusive truck and SUV accessories, and also state of the art protective coatings for virtually unlimited applications.


Owning a business is hard work. But if you’ve got the passion and a drive to succeed, we’ve got the highest quality products and a support network to help you realize your dreams. From automotive and specialty coatings to industrial applications, LINE-X® products continually open doors to new markets and opportunities. LINE-X allows you to expand your business at a pace that suits you, and in a direction that excites you.

With multiple revenue streams to choose from, you can mix and match what works for you:


LINE-X has a reputation of being the top dog among spray-on bedliner companies. Our non-stop drive for product innovation, proven application system, and unmatched technical support set us apart from the other guys. Recently LINE-X introduced LINE-X PLATINUM, a pure polyurea coating technology that is our toughest bedliner to date. In tests measuring the effect of stress versus strain, important statistics in the determination of toughness, LINE-X PLATINUM achieved results 300% higher than the industry standard spray-on bedliner. LINE-X coatings can offer abrasion, impact, and chemical resistance, UV stability, custom color, and texture options. Additionally, all LINE-X Spray-On Bedliners carry our Lifetime Warranty supported by a network of over 500 locations in North America.


More than your truck bed can be LINE-X tough. LINE-X is proud to offer our network a select product line of high quality truck accessories available exclusively to LINE-X Franchises – Truck Gear by LINE-X.

LINE-X Franchises also have access to top-selling truck accessories through an exclusive partnership with Keystone Automotive. Combining high-quality products and service with the trusted reputation of the LINE-X brand is a win-win for customers and franchise owners.


As North America’s largest retail automotive franchise, LINE-X has specialized coatings for automotive uses outside the truck bedliner. With our specialty automotive coatings, LINE-X can offer exterior and interior protection on vehicles exteriors, rocker panels, wheel wells, service bodies, Jeep tubs, and much more.


LINE-X has a reputation for durability and long-lasting protection that extends far beyond our bedliners. LINE-X protective coatings have been used to safeguard bridges, farm equipment, stadium seats, secondary containment, and construction equipment, to name a few. Our crews are mobile, so can spray almost anywhere. As long as it can stay still for four seconds, we can spray it!

Our protective coatings offer UV stability as well as abrasion, impact and chemical resistance. And with LINE-X custom color and texture options, products appeal to a wide range of businesses.Adaptable and resilient, LINE-X protective coatings are environmentally-friendly and exhibit outstanding physical properties – specific products are rated for fire safety, approved for use in potable water applications, recommended by the FDA and trusted by the U.S. Military.

Company Founded


Current Leadership

Barry McConway, President

Started Franchising

1999 (22 years)

Total Number of Units

586 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A Line-X LLC Franchise?

There are several costs associated with opening a Line-X LLC franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a Line-X LLC franchise. The weekly fee for opening a Line-X LLC franchise is not specified.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (Line-X LLC Is Renewable) and does the franchise offer financing support (Line-X LLC Line-X LLC has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll).

Line-X LLC Company Details

Here are some additional details about Line-X LLC.

Parent Company Innovative Xcessories and Services LLC (IXS)
Initial Investment $15,000 - $30,000
Net Worth Requirement $150,000 - $250,000
Veteran Incentives 25% off franchise fee
Royalty Fee $0.10/lb.
Ad Royalty $0.10/lb.
Cash Requirement $30,000 - $60,000
Term of Agreement 5 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By Line-X LLC

Line-X LLC offers several support options to its franchisees. With 586 (as of 2020) units, Line-X LLC aims to provide support to each franchise owner to help them operate a successful franchise location. Line-X LLC offers 80 hours on the job training, 40 hours classroom training, and At training center: 1 week, online training additional training.

Training and Support Offered

Here are the support options offered by Line-X LLC.

On-The-Job Training 80 hours
Classroom Training 40 hours
Additional Training At training center: 1 week, online training
Ongoing Support
  • Purchasing Co-ops
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Lease Negotiation
  • Field Operations
  • Site Selection
Marketing Support
  • Co-op Advertising
  • Ad Templates
  • National Media
  • Regional Advertising
  • Marketing Planning & Support
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
Line-X LLC Logo

Is Line-X LLC Right For You?

Line-X LLC has gone digital! Here are all of the ways you can find Line-X LLC online. Oftentimes, you can reach out to current franchisees of Line-X LLC online. Current franchisees may be able to offer personalized insights into what it is like owning a Line-X LLC franchise and offer tips to running a successful Line-X LLC franchise location.


Why Should You Start a Line-X LLC Franchise?

Investing in a Automotive franchise such as Line-X LLC can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about Line-X LLC franchise and we'll be in touch soon!

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