La Quinta by Wyndham Logo

About La Quinta by Wyndham

Dedicated to guest service and satisfaction, La Quinta by Wyndham offers an elevated stay in a contemporary setting. With thoughtful amenities and friendly service, this brand consistently delivers an exceptional guest experience that keeps travelers waking up on the bright side.

With a focus on new construction and high-quality conversions, La Quinta has been redefining the upper midscale category for over 50 years. La Quinta offers a fresh, adaptable prototype that optimizes revenue-producing square footage, and strong brand awareness that has allowed for expansion of La Quinta® and LQ Hotel® properties across the U.S., Canada, and Latin America. This brand is a top provider of select-service lodging with excellent accommodations that appeal to both business and leisure travelers in the midscale segment. With a global footprint of over 900 hotels, La Quinta is available almost anywhere a traveler needs to be.

Fast Facts

At La Quinta by Wyndham, our everyday essentials, friendly staff, and contemporary accommodations shine bright. From our free Bright Side Breakfast® served every morning to pet-friendly rooms, we make sure you have everything you need for a comfortable stay.

Plus, we’re committed to going above and beyond in delivering our signature Here For You service. No matter what’s on your itinerary, a stay at La Quinta hotels will be the bright spot in your travel journey.

Thoughtful Amenities

Contemporary comforts enhance your stay

All of our guest rooms provide a modern space where travelers can relax, refresh, and recharge. Sleep soundly on our pillow-top mattresses, watch your favorite shows on flat-screen HDTVs, and stay connected with free WiFi.

Company Founded


Current Leadership

Geoff Ballotti, CEO

Started Franchising

2000 (21 years)

Total Number of Units

928 (as of 2020)

Part-Time / Full-Time

Full Time

Stock Ticker Symbol


How Much Does It Cost To Open A La Quinta by Wyndham Franchise?

There are several costs associated with opening a La Quinta by Wyndham franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a La Quinta by Wyndham franchise. The weekly fee for opening a La Quinta by Wyndham franchise is not specified.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (La Quinta by Wyndham Is Renewable) and does the franchise offer financing support (La Quinta by Wyndham La Quinta by Wyndham has relationships with third-party sources which offer financing to cover the following: equipment, inventory).

La Quinta by Wyndham Company Details

Here are some additional details about La Quinta by Wyndham.

Parent Company Wyndham Hotels & Resorts
Initial Investment $55,000
Veteran Incentives 50% off application/franchise fees; development incentive of up to $4,000/room
Royalty Fee 4.5-5%
Ad Royalty 4.50%
Term of Agreement 20 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By La Quinta by Wyndham

La Quinta by Wyndham offers several support options to its franchisees. With 928 (as of 2020) units, La Quinta by Wyndham aims to provide support to each franchise owner to help them operate a successful franchise location. La Quinta by Wyndham offers Up to 30 hours on the job training, 38-70 hours classroom training, and No additional training.

Training and Support Offered

Here are the support options offered by La Quinta by Wyndham.

On-The-Job Training Up to 30 hours
Classroom Training 38-70 hours
Additional Training No
Ongoing Support
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Field Operations
  • Franchisee Intranet Platform
Marketing Support
  • Co-op Advertising
  • National Media
  • Regional Advertising
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
  • Loyalty Program/App
La Quinta by Wyndham Logo

Is La Quinta by Wyndham Right For You?

La Quinta by Wyndham has gone digital! Here are all of the ways you can find La Quinta by Wyndham online. Oftentimes, you can reach out to current franchisees of La Quinta by Wyndham online. Current franchisees may be able to offer personalized insights into what it is like owning a La Quinta by Wyndham franchise and offer tips to running a successful La Quinta by Wyndham franchise location.


Why Should You Start a La Quinta by Wyndham Franchise?

Investing in a Travel franchise such as La Quinta by Wyndham can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about La Quinta by Wyndham franchise and we'll be in touch soon!

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