Jazzercise Inc. Logo

About Jazzercise Inc.

When you hear Jazzercise you think legwarmers and leotards, right? Or a workout for your Mom but not for you? We admit our workouts got so popular in the ’80s that we created a fitness revolution that people still associate with us today. It’s true that we were the original dance party workout. But today the leotards—and the ’80s—are long gone and our classes are way too hot for legwarmers. We’re still evolving and transforming people’s bodies and their lives.

Why are we still here 50 years later?

Because our program works! Jazzercise is a pulse-pounding, beat-pumping, body-blasting fitness program that gets you results…fast. It’s a high intensity dance party that fuses cardio, strength, Pilates, hip hop, yoga and kickboxing. Burn up to 800 calories per hour in any of our 60 minute classes.

Why do people stay?

If you try our classes odds are you’ll stay with our program for 7 years. That’s our average and we’re proud of it. Why do people stay? Because we keep it fresh so you never plateau and never get bored. We have a variety of classes to challenge you—Strike, Fusion, Core, Strength and Dance Mixx.

Our History

Judi Sheppard Missett started that revolution in 1969 when she created Jazzercise. Today she runs our company as CEO and Founder and teaches classes every week. Her daughter, Shanna Missett Nelson, is our President and an instructor. We’re psyched to be led by strong, active women. And if you want proof that our workouts crush it, just take a look at those two.

Something else we’re proud of is our longstanding tradition of giving back. Our Jazzercise instructors have raised more than $28 million for a wide range of causes, most of them directly affecting their local communities. We also offer Kids Get Fit, a community outreach program to fight childhood obesity. Our instructors throw free dance parties at schools all over the world to get kids moving.

So yep, we’re the original dance party workout. And today we continue to rock it.


WHAT WE DO – We create and teach fitness classes that transform your body and your life.
OUR PHILOSOPHY – We believe you can create a stronger, happier, healthier life through fitness. We embrace fitness as our way of life.
INSPIRE – Draw on our passion to motivate and inspire our customers, instructors and employees to live healthier, fitter lives.
RESPOND – Constantly evolve to respond to fitness research, trends and, most importantly, what our customers need.
INNOVATE – Keep evolving our music, moves, classes, methods, systems and events. Create the hottest, most effective beat-pumping workouts for our customers.
GIVE BACK – Make a difference every day—in our classes, our schools and our communities.

Why Teach?

Take it. Love it. Teach it.

Do you love your workout? Then lead it! Become an instructor and help others live stronger, happier lives.

SHARE WHAT YOU LOVE – This is your chance to teach, motivate and inspire. Share your passion for fitness and pass on the confidence and results you get from class.

TAKE IT TO THE NEXT LEVEL – Teaching works your body harder and gives you even better results. Get more out of your workout and reach your own fitness goals while helping students achieve theirs.

KEEP IT FRESH – You won’t have to create new material—we do it for you. We send you new moves and new playlists and offer a variety of workouts to keep it fresh for you and for customers. All moves are pre-approved by a health and fitness specialist for the safest, most effective workout.

TEAM UP – As an instructor you’ll get support from your local sales manager and the whole Jazzercise team. From ongoing training to online resources to discounts on workout wear, we are here for you.

How to Apply?

– Practice makes perfect! Watch the choreography below, then rehearse it until you’ve “got it”
– Rehearse with your instructor – and on your own – before applying
– Once you apply, you’ll have one week to submit your movement screening


Click “Apply Now” at the bottom of this page to get to the application. Upon approval of your movement screening, your Training Specialist will send you:

– Training materials
– Franchise Information and Agreement
– Payment information. You’ll have the option to pay the full franchise fee of $1250, or a partial payment of $625. If you choose partial payment, the remainder is due 60 days after your scheduled training day.


For the next 5 weeks, your Training Specialist will support you with guidance and feedback on everything you need to know to prep for your audition. You’ll also want to work with your current Instructor as you practice choreography and cueing.


You’ve practiced. You’ve prepared, now it’s time to perform – virtually! In the era of social distancing, you will be submitting an audition video to your Training Specialist. This is your chance to perform the skills you’ve been mastering. You know you got this!

When you pass your audition, your Training Specialist will schedule virtual coaching to build upon what you have learned and get you ready to teach your first class. Once you complete this training, you will officially be a franchisee and certified Jazzercise instructor!

It depends.

Every certified instructor is a franchisee, and there are two types of instructor franchises:

1. Associate Instructor Franchisee. You want to teach, and do not want to run the business side of things. Instead, you prefer to shake it on the stage and teach for a class owner franchisee.

2. Class Owner Franchisee. You look forward to being the boss babe you were meant to be by making business decisions and creating your own Jazzercise small business. You got this!

Company Founded


Current Leadership

Judi Sheppard Missett, FoFranchises Under & CEO

Started Franchising

1982 (39 years)

Total Number of Units

8,458 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A Jazzercise Inc. Franchise?

There are several costs associated with opening a Jazzercise Inc. franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a Jazzercise Inc. franchise. The weekly fee for opening a Jazzercise Inc. franchise is not specified.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (Jazzercise Inc. Is Renewable) and does the franchise offer financing support (Jazzercise Inc. Jazzercise Inc. offers no financial support).

Jazzercise Inc. Company Details

Here are some additional details about Jazzercise Inc..

Initial Investment $1,250
Royalty Fee 20%
Term of Agreement 5 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By Jazzercise Inc.

Jazzercise Inc. offers several support options to its franchisees. With 8,458 (as of 2020) units, Jazzercise Inc. aims to provide support to each franchise owner to help them operate a successful franchise location. Jazzercise Inc. offers 8 hours on the job training, 7.5 hours classroom training, and Seminars additional training.

Training and Support Offered

Here are the support options offered by Jazzercise Inc..

On-The-Job Training 8 hours
Classroom Training 7.5 hours
Additional Training Seminars
Ongoing Support
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Lease Negotiation
  • Field Operations
  • Site Selection
  • Proprietary Software
  • Franchisee Intranet Platform
Marketing Support
  • Co-op Advertising
  • Ad Templates
  • National Media
  • Regional Advertising
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
  • Loyalty Program/App
Estimated Revenue $10M to $50M
Jazzercise Inc. Logo

Is Jazzercise Inc. Right For You?

Jazzercise Inc. has gone digital! Here are all of the ways you can find Jazzercise Inc. online. Oftentimes, you can reach out to current franchisees of Jazzercise Inc. online. Current franchisees may be able to offer personalized insights into what it is like owning a Jazzercise Inc. franchise and offer tips to running a successful Jazzercise Inc. franchise location.


Why Should You Start a Jazzercise Inc. Franchise?

Investing in a Fitness franchise such as Jazzercise Inc. can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about Jazzercise Inc. franchise and we'll be in touch soon!

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