About Cruise Planners
Cruise Planners, an American Express Travel Representative, has a tremendous reputation for quality, service, and very competitive pricing for ALL of your travel service needs. Cruise Planners Travel Advisors will help you discover exciting adventures around the world. From planning your cruise to land tours and completely packaged vacations, we specialize in all types of travel and will create an unforgettable vacation just for you.
We can offer exclusive American Express Cardmember benefits as well as provide you the opportunity to travel in style at the most competitive pricing available while still receiving the best service in the travel business.
Why Cruise Planners?
-We have access to low travel fares and special amenities on thousands of cruise sailings and tour departures.
-We accept all major credit cards.
-We are experts in specializing in group travel: reunions, destination weddings, clubs and associations.
-We’re destination specialists and experienced travelers.
-We’re your personal advocates and just a phone call away.
-We offer exclusive American Express Cardmember benefits.
-We offer comprehensive travel protection products to insure your trip.
What Sets Cruise Planners Apart
Ranked #1 – We’ve been ranked the number one travel franchise to own by Entrepreneur every year since 2002. Our consistent sales growth and 26-year legacy of success make us the most highly awarded travel franchise, period!
Comprehensive Training – No experience? No problem! We provide extensive training at our week-long STAR University. Plus, you’ll get ongoing, one-on-one business development coaching to help you start a business from home and grow it successfully.
Work from Anywhere – Our mobile technology gives you the ability to work your business from anywhere with an internet connection, even while traveling. Plus, you make your own hours, so you can determine a schedule that works best for your lifestyle.
American Express Travel – Gain instant credibility and respect with the power of American Express Travel behind you. Plus, get access to card member benefits like pay with points and exclusive travel deals.
No Competing Brands – Unlike other franchises, our home office does not sell travel. We are here to support you, not compete against you! Each one of our 120+ home office team members is dedicated to helping your business succeed.
Industry-Leading Technology – Our technology is the best in the industry. With our robust CRM and booking system, agent and client mobile apps, email automation platform and Amazon Alexa compatibility, you can sell more and truly work from anywhere.
Award-Winning Marketing – We help get your name in front of potential customers with impactful direct mail pieces, a stunning magazine, social media and email programs, your own website and on-demand printing.
Sell the World – As a Cruise Planners® travel advisor you can sell more than just cruises- you can truly sell the world! Earn commission selling land tours, all-inclusive resorts, hotels, travel insurance, rental cars, and more.
Highest Commissions – Cruise Planners is a low-cost franchise that offers the highest commissions. We’ve got serious purchasing power and well-established clout with cruise lines, tour companies, hotels and all-inclusive resorts. That means better rates for your clients and the best commissions in the industry for you.
Travel the World – Why wait until retirement to travel? As a travel advisor you will have access to discounts and special travel agent perks like inaugural cruises and familiarization trips, so you can start your own travel agency and travel the world now!
Company Founded
1994
Current Leadership
Michelle Fee, CEO
Started Franchising
1999 (22 years)
Total Number of Units
3,151 (as of 2020)
Part-Time / Full-Time
Part Time
How Much Does It Cost To Open A Cruise Planners Franchise?
There are several costs associated with opening a Cruise Planners franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.
Some franchises may have a weekly fee that the franchisee pays for operating a Cruise Planners franchise. The weekly fee for opening a Cruise Planners franchise is Royalty Fees Deducted From Commissions Received.
The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (Cruise Planners Is Renewable) and does the franchise offer financing support (Cruise Planners Cruise Planners offers no financial support).
Cruise Planners Company Details
Here are some additional details about Cruise Planners.
Initial Investment | $695 - $10,995 |
Veteran Incentives | 27% off franchise fee, free training for owner and 1 guest, $200 marketing credit, $60 design credit, marketing assets, 1-year free errors & omissions insurance, free Amazon Echo Dot |
Royalty Fee | 1-3% |
Term of Agreement | 3 years |
Absentee Ownership | No |
Run from Home | Yes |
Part Time | Yes |
Training and Support Offered By Cruise Planners
Cruise Planners offers several support options to its franchisees. With 3,151 (as of 2020) units, Cruise Planners aims to provide support to each franchise owner to help them operate a successful franchise location. Cruise Planners offers No on the job training, 66 hours classroom training, and Training available additional training.
Training and Support Offered
Here are the support options offered by Cruise Planners.
On-The-Job Training | No |
Classroom Training | 66 hours |
Additional Training | Training available |
Ongoing Support |
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Marketing Support |
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Estimated Revenue | $100M to $500M |

Is Cruise Planners Right For You?
Cruise Planners has gone digital! Here are all of the ways you can find Cruise Planners online. Oftentimes, you can reach out to current franchisees of Cruise Planners online. Current franchisees may be able to offer personalized insights into what it is like owning a Cruise Planners franchise and offer tips to running a successful Cruise Planners franchise location.
Why Should You Start a Cruise Planners Franchise?
Investing in a Travel franchise such as Cruise Planners can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about Cruise Planners franchise and we'll be in touch soon!