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About AR Homes by Arthur Rutenberg

Art Rutenberg began homebuilding in 1953 and, from the very beginning, was an industry pioneer. His ideals were simple, yet revolutionary: deliver innovative, original home designs of exceptional quality, all while providing a pleasant buying experience.

These ideals helped his company grow to become the largest network of franchise custom homebuilders in the country. They also led to his induction into the Housing Hall of Fame, among many incredible career milestones.

Today, they serve as the foundation of our company, and we honor Art’s legacy with a continued focus on customer experience. We strive to bring new innovative home designs to life with the finest materials, craftsmanship, and techniques available, treating each client’s vision as our ultimate inspiration. As a perennial industry innovator, AR Homes® builders have the distinct advantage of best-in-class building resources, innovative design and budgeting software, as well as our unrelenting desire to meticulously craft homes we would be proud to call our own.


With over 40 years experience, AR Homes® Franchising is the only franchise opportunity in the world that gives you the foundation to own and operate a proven custom homebuilding business model. You can profit from selling, designing and building award-winning luxury homes from the ground up.

While our business has evolved over the years, at AR Homes® we still believe that for our franchisees and their clients alike, we’re building the American Dream one impeccably crafted home at a time.

-A Proven Product – Whether it’s homeowner satisfaction, or franchisee infrastructure and systems, our product remains unsurpassed.
-A Growing Industry – U.S. new home construction has continued to grow over the last 5 years, with “move‑up” custom-built and production-built homes being a key driver.
-A Robust Business Model – Since 1978, we’ve remained an industry leader by investing in advanced technologies, world-class vendors, and expert home designers and builders.

Is an AR Homes® Franchise Right For You?

Whether you’re a custom builder, a single-family developer, or you have an interest in a business model that prospers from designing, building and selling custom homes, AR Homes® Franchising offers a totally unique investment opportunity.

The AR Homes® Difference

AR Homes® is the largest network of independently owned and operated custom homebuilding companies in the nation. For more than 40 years our franchise builders have enjoyed the advantages of best-in-class business intel, strategy, resources, and proprietary tools- including the Arther Rutenberg Information System (ARIS), the industry-leading software that ties your entire business together.

-Lower Risk, Increase Market Share – We have developed extensive business resources, home designs, computer systems, marketing programs, and more to enable you to effectively grow your business with less risk.

-It Starts With A Plan, We Have 100’s Of Them – Design is a cornerstone of our business and we are continually creating innovative new plans. Access to hundreds of customizable home plans is an instant advantage as a franchise owner.

-Our Model Homes Open Many Doors – Every franchise operates at least one furnished luxury model home, while some operate several. AR model homes drive traffic and nothing compares to experiencing one of our homes in person.

-The Best Tools & Technologies – There is artistry in our homes, but there’s technology in the systems we use to make it all happen. Our proprietary software provides a major advantage over the competition.

-Dedicated Support – When you become a member of the AR Homes® Franchise family you are supported by over 100 of AR Homes® expert staff, the awareness and credibility that comes with our consumer marketing efforts, advanced back office services available, as well as our access to our long standing relationships with nationally renowned brands and suppliers, local development experts, and financing partners.

Company Founded


Current Leadership

Jason Mattes, CFO

Started Franchising

1977 (44 years)

Total Number of Units

47 (as of 2020)

Part-Time / Full-Time

Full Time

How Much Does It Cost To Open A AR Homes by Arthur Rutenberg Franchise?

There are several costs associated with opening a AR Homes by Arthur Rutenberg franchise. There is typically a franchise fee set by the franchisor, which covers the costs of opening a franchise location. Some other commons fees include equipment fees, marketing fees, licensing fees, insurance, and taxes, to name a few.

Some franchises may have a weekly fee that the franchisee pays for operating a AR Homes by Arthur Rutenberg franchise. The weekly fee for opening a AR Homes by Arthur Rutenberg franchise is not specified.

The full breakdown of these fees can be found in the Financial Disclosure Document (FDD) provided to franchisees by the franchisor. The FDD report will contain additional information such as whether the franchise is renewable (AR Homes by Arthur Rutenberg Is Renewable) and does the franchise offer financing support (AR Homes by Arthur Rutenberg AR Homes by Arthur Rutenberg has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, inventory).

AR Homes by Arthur Rutenberg Company Details

Here are some additional details about AR Homes by Arthur Rutenberg.

Initial Investment $50,000
Net Worth Requirement $2,000,000
Royalty Fee 2-4.25%
Cash Requirement $500,000
Term of Agreement 10 years
Absentee Ownership No
Run from Home No
Part Time No

Training and Support Offered By AR Homes by Arthur Rutenberg

AR Homes by Arthur Rutenberg offers several support options to its franchisees. With 47 (as of 2020) units, AR Homes by Arthur Rutenberg aims to provide support to each franchise owner to help them operate a successful franchise location. AR Homes by Arthur Rutenberg offers Varies on the job training, 72 hours classroom training, and No additional training.

Training and Support Offered

Here are the support options offered by AR Homes by Arthur Rutenberg.

On-The-Job Training Varies
Classroom Training 72 hours
Additional Training No
Ongoing Support
  • Newsletter
  • Meetings & Conventions
  • Toll-Free Line
  • Grand Opening
  • Online Support
  • Security & Safety Procedures
  • Field Operations
  • Site Selection
  • Proprietary Software
  • Franchisee Intranet Platform
Marketing Support
  • Ad Templates
  • National Media
  • Social Media
  • SEO
  • Website Development
  • Email Marketing
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Is AR Homes by Arthur Rutenberg Right For You?

AR Homes by Arthur Rutenberg has gone digital! Here are all of the ways you can find AR Homes by Arthur Rutenberg online. Oftentimes, you can reach out to current franchisees of AR Homes by Arthur Rutenberg online. Current franchisees may be able to offer personalized insights into what it is like owning a AR Homes by Arthur Rutenberg franchise and offer tips to running a successful AR Homes by Arthur Rutenberg franchise location.


Why Should You Start a AR Homes by Arthur Rutenberg Franchise?

Investing in a Home Improvement franchise such as AR Homes by Arthur Rutenberg can kickstart your franchise portfolio. Our goal at Why Franchise is to provide you with the resources needed to be a successful franchise owner. Fill out the form below to get more information about AR Homes by Arthur Rutenberg franchise and we'll be in touch soon!

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